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- UN: 22 deaths worldwide from coronavirusMore News Video Buy AP Photo Reprints GENEVA (AP) — A new coronavirus has now claimed 22 lives worldwide out of 44 lab-confirmed cases, mostly in Saudi Arabia, World Health Organization officials said Thursday. The latest fatal case of the Middle East respiratory syndrome coronavirus, or MERS, involves a 63-year-old man with an underlying medical […]
- Birth control coverage up for federal appealMore News Video Buy AP Photo Reprints DENVER (AP) — In the most prominent challenge of its kind, Hobby Lobby Stores Inc. is asking a federal appeals court Thursday for an exemption from part of the federal health care law that requires it to offer employees health coverage that includes access to the morning-after pill. […]
- Nearly all US states see hefty drop in teen birthsMore News Video Buy AP Photo Reprints NEW YORK (AP) — The nation’s record-low teen birth rate stems from robust declines in nearly every state, but most dramatically in several Mountain States and among Hispanics, according to a new government report. All states but West Virginia and North Dakota showed significant drops over five years. […]
- Report: Nation’s kids need to get more physicalMore News Video Buy AP Photo Reprints WASHINGTON (AP) — Reading, writing, arithmetic — and PE? The prestigious Institute of Medicine is recommending that schools provide opportunities for at least 60 minutes of physical activity each day for students and that PE become a core subject. The report, released Thursday, says only about half of […]
- Danish director Refn splatters Cannes festival with violenceBy Belinda Goldsmith CANNES | Wed May 22, 2013 11:56am EDT CANNES (Reuters) – An ultra-violent thriller set in the Bangkok underworld of brothels and fight clubs came under attack at the Cannes film festival on Wednesday for its bloodletting which Danish director Nicolas Winding Refn defended as art. “Only God Forgives” by Refn, who […]
- Part of Marilyn Monroe exhibition stolen on way to PraguePRAGUE | Wed May 22, 2013 12:37pm EDT PRAGUE (Reuters) – Part of an exhibition displaying outfits and photographs of Marilyn Monroe was stolen while being transported to the Czech Republic from Italy, the event’s curator said on Wednesday. The exhibition, commemorating the 50th anniversary of her death, was created by the Museo Salvatore Ferragamo […]
- Bradley Cooper back for one last Hollywood ‘Hangover’By Piya Sinha-Roy LOS ANGELES | Thu May 23, 2013 7:34am EDT LOS ANGELES (Reuters) – After years of struggling to break into the Hollywood A-list from television, actor Bradley Cooper has gained some serious recognition for his work on the silver screen. Cooper returns to the comedy franchise, “The Hangover,” which skyrocketed his career, […]
Eleven Steps to sell great copy in Emails pt.7
Step Seven: Say it early
People going online are often busy and impatient, and will often scan just the first few sentences of emails. You may only have one paragraph to communicate the meat of your message, so use it wisely. You can round out with more detail later in the main part of your email. Try to create your first paragraph as a “mini-telegraph” for your message, with a link to your web site, and you’ll get the quick and restless readers to act.
